The new Wildfox Couture Spring/Summer 2010 promo pics are awesome. This LA based brand has made quite a name for itself, and I think it is because they have targeted women who want to look cute, edgy and sexy while remaining effortless and comfortable. Here are some favorites, I love the simplicity of the clothing and the shots, and yet they seem so....WILD! I am dying for the "let me eat cake" tee! Click HERE for more.